W.A.Y. Core_ Local Marketing Foundation

W.A.Y. Core

A custom website, local SEO, Google Business Profile management, reviews, content, CRM, and automated follow-up—all working together to help customers find and contact you. $397/month. No setup fee, minimum term, or cancellation fee. One location included. Usage charges may apply. Defined scope; results vary.

Original price: $897.00 Sale price: $397.00
Original price: $897.00 $397.00 per month
Buy Now
W.A.Y. Core | Your Local Marketing Foundation

Get found.
Get chosen.
Grow your business.

You work hard for your customers. Your marketing should work just as hard for you.

Get a professional website, local SEO, Google Business Profile management, reputation support, consistent content, and automated lead follow-up—all connected in one practical marketing system.

Explore What’s Included → See Your Monthly Investment
$397/month No setup fee Month-to-month USA-based, veteran-owned
Your Business Deserves Better Marketing

You’re great at what you do.
Let us handle the marketing.

Building a successful local business takes time, skill, and dedication. But updating websites, managing Google, requesting reviews, posting content, and following up with every lead can pull you away from the work you do best.

W.A.Y. Core connects the essential pieces of your marketing so you can focus on serving customers and running your business.

01 / GET FOUND

Show up where customers look.

Strengthen your local search visibility through your website, Google Business Profile, useful content, and an organized search strategy.

02 / GET CHOSEN

Give customers confidence.

Make a stronger first impression with a professional website, clear service information, authentic reviews, and consistent branding.

03 / KEEP OPPORTUNITIES MOVING

Spend less time chasing leads.

Connect your calls, forms, bookings, CRM, and automated follow-up so your team can respond more consistently.

The W.A.Y. Core Difference

Not another marketing tool.
A connected system.

Most small business owners don’t need another dashboard to check or another complicated piece of software to learn.

You need a website that represents your business, a stronger presence in local search, a steady process for customer reviews, and a better way to manage inquiries.

That’s what W.A.Y. Core brings together. One coordinated service. One monthly agency fee. A real team supporting your marketing.

Your Growth Foundation
  • Professional website and hosting
  • Local SEO and Google Maps visibility
  • SEO, AEO, and GEO foundations
  • Reputation management and review workflows
  • Blog and social content
  • CRM and lead management
  • Booking and automated follow-up
  • Configured Voice AI call flow
  • Performance reporting and competitor tracking
Everything Included

A complete local marketing
foundation for $397/month.

From your website to customer follow-up, W.A.Y. Core delivers the essential tools and ongoing services that help your business compete locally.

01

Professional Website & Hosting

  • Custom-branded, mobile-friendly WordPress website
  • Up to five initial core pages
  • Two initial design revision rounds
  • Website hosting and SSL
  • Routine software updates and backups
  • Automated uptime and security monitoring
  • Clear customer contact paths
02

Local SEO & AI Search Foundations

  • 30 organic keyword targets researched and tracked
  • 20 local keyword targets, which may overlap
  • Search-friendly titles, descriptions, and headings
  • Internal linking and appropriate schema markup
  • Service and service-area optimization
  • Google Search Console integration when available
  • SEO, AEO, and GEO foundations
03

Google Business Profile & Reviews

  • Management of one eligible Google Business Profile
  • Business information and service optimization
  • Four Google Business Profile posts monthly
  • Approved customer-supplied photo posting
  • Authentic customer review-request workflows
  • Review monitoring and routine responses
  • Google Maps visibility and ranking insights
04

Content & Social Media

  • Four reviewed blog posts monthly
  • Four social posts monthly
  • Support for up to two connected social channels
  • Content addressing common customer questions
  • Search-focused content improvements
  • Consistent brand and service messaging
05

CRM & Automated Lead Follow-Up

  • Customer relationship management access
  • One tailored lead management pipeline
  • Website contact form and chat widget
  • Online appointment booking calendar
  • Missed-call text-back setup
  • Standard automated inquiry follow-up
  • Appointment reminders
  • One configured Voice AI call flow
  • Email campaign and automation tool access
  • Agreed call-tracking setup using supported tools
06

Reporting & Ongoing Improvements

  • Client portal and reporting dashboard access
  • Available website and lead activity reporting
  • Keyword history and local visibility insights
  • Automated weekly competitor tracking
  • Monthly human performance review
  • Landing-page, funnel, survey, quiz, and QR-code tool access
  • One agreed implementation request of up to 60 minutes monthly after launch
Here’s what makes this different: We’re helping you build visibility and direct inquiries for your own business. This is an ongoing marketing service—not a list of leads sold to multiple businesses.
Straight Answers

Know exactly what you’re getting.

No confusing packages or surprises. Just clear expectations about your service.

Does W.A.Y. Core include a new website?

Yes. The standard package includes a custom-branded, mobile-friendly WordPress website with up to five initial core pages and two initial revision rounds.

Hosting, SSL, backups, routine software updates, and automated monitoring are included. Existing websites are assessed first. Complex migrations, e-commerce, additional standalone websites, and advanced custom functionality require separate scope.

What’s included in the SEO work?

We research, optimize, and track 30 organic keyword targets and 20 local keyword targets, which may overlap.

Work includes appropriate titles, descriptions, headings, internal links, structured data, Google Business Profile support, and useful information about your services.

We also establish SEO, AEO, and GEO foundations that help search and AI systems understand your business. Rankings, indexing, AI citations, and traffic are not guaranteed.

How much content is included every month?
  • Four reviewed blog posts per business account
  • Four Google profile posts per managed eligible location
  • Four social posts across up to two connected channels
  • Approved customer-supplied photo posting

Blog and social allowances are account-wide. Additional content, photography, video production, and advanced social engagement require separate scope.

Does the CRM include automated follow-up?

Yes. We configure standard lead capture, an appointment calendar, a chat widget, one tailored pipeline, missed-call text-back, inquiry follow-up, and appointment reminders.

One agreed Voice AI call flow is included. Phone numbers, calls, SMS, email sending, AI consumption, and required registrations may have additional usage costs.

Messaging requires proper permissions and setup. Automations need human oversight and cannot guarantee that every inquiry is answered.

Do I own my website and customer information?

You retain your delivered website files and database, original business-specific content, and customer data as described in the agreement. Your domain and business-owned profiles remain yours.

Standard website handoff and available customer-data exports are included without an exit fee. Hosting, CRM, Voice AI, dashboards, reusable systems, and third-party software remain licensed services.

Can I cancel at any time?

Yes. W.A.Y. Core is a month-to-month subscription with no setup fee, minimum subscription term, or cancellation fee.

The first payment is due at signup. Cancel before the next renewal to avoid future subscription fees. Paid periods are generally nonrefundable, subject to your agreement and applicable law.

What about additional business locations?

One managed business location is included. Additional managed locations are $150/month each, arranged separately with your approval.

An additional location is a separate business branch receiving location-specific support—not every city in which your business serves customers.

Additional location management includes eligible Google Business Profile support, review workflows, local tracking, and one location page within the same website.

Are there any additional costs?

Phone numbers, calls, texts, email sending, AI usage, required registrations, approved additional work, and some third-party services may have extra costs.

Paid advertising management and advertising spend are not included in W.A.Y. Core.

Services are implemented in stages following onboarding, required access, approvals, and configuration. Defined allowances apply.

Can you guarantee more leads or customers?

We commit to the defined marketing services, ongoing support, and agreed implementation work. Results depend on competition, market demand, your business offer, customer response process, and other factors.

Rankings, AI citations, traffic, leads, appointments, and revenue are not guaranteed.

A Better Kind of Partnership

Your business.
Your customers.
Your future.

You should stay with a marketing partner because they’re providing value—not because you’re locked into a long-term contract.

Your delivered work and business-owned data remain yours as described in your agreement. We’ll provide the coordinated marketing services and support to help you put those assets to work.

USA-based. Disabled-veteran-owned. Practical marketing with clear expectations.

Your Monthly Investment

Everything connected.
One clear price.

Your website, local search, Google Business Profile, content, reviews, CRM, and standard follow-up working together.

$397 /month

No setup fee. No minimum term. No cancellation fee.

Website & hosting Included
SEO & Google visibility Included
Reviews & content Included
CRM & standard follow-up Included
Monthly agency fee $397/mo
Important: Phone, SMS, email-sending, AI usage, registrations, and approved extras may carry additional charges. Paid advertising is not included.

Includes one managed business location. Additional locations are $150/month each, arranged separately. First payment is due at signup. The subscription renews monthly until canceled. Paid periods are generally not refunded or prorated, subject to your agreement and applicable law.

Service activation happens in stages following onboarding, required access, and approvals. Defined scope and monthly allowances apply.

Need Paid Advertising Too?

Meet W.A.Y. Core + Ads.

Everything in W.A.Y. Core, plus professional management of one Google Ads or Meta Ads platform for an additional $500/month.

$897/month in total agency fees. Your actual advertising budget is separate.

Ready to Get Started?

More traffic. More calls.
More customers.

Stop trying to manage every piece of your marketing yourself. Put a professional foundation in place with W.A.Y. Core.

W.A.Y. Core — $397/Month →

Use the Buy Now button above to start your subscription. Applicable third-party usage and approved extras are additional.

Review Full Pricing & Scope Marketing Services Terms Compare Core + Ads